مجلة التمويل والاستثمار والتنمية المستدامة
Volume 11, Numéro 1, Pages 46-64
2026-06-08
The Impact Of Digital Transformation On Improving Strategic Performance: A Case Study Of The Sider El Hadjar Complex – Annaba
Authors : Guerrouf Salah .
Abstract
The present study examines the impact of digital transformation on strategic performance at the Sider El Hadjar Complex in Annaba, focusing on the use of modern digital technologies and their contribution to enhancing organizational performance. To achieve this objective, a questionnaire was distributed to a random sample of 60 employees from different functional levels within the organization. After analyzing the collected data using SPSS (Version 25) and adopting both descriptive and analytical approaches, the study identified several key findings, most notably a significant effect of digital transformation dimensions on improving the strategic performance of the Sider El Hadjar Complex – Annaba. The study also provides a set of recommendations aimed at strengthening digital culture and promoting its adoption as a strategic orientation to support performance, particularly through awareness campaigns and continuous training programs.
Keywords
Digital transformation ; Strategic performance ; Sider El Hadjar Complex– Annaba
Les articles similaires
بوسالم أحلام
.
عابد يوسف
.
ص 117-132.
Yahia Zeghoudi
.
pages 74-88.
Khelaifia Imene
.
Zaaich Mohamed
.
pages 131-141.
Benhamida Hakim
.
Mesbah Tarek
.
pages 138-146.
Meliani Choukri
.
pages 363-383.
