الرواق
Volume 12, Numéro 1, Pages 139-163
2026-06-05

Health Awareness On The Risks Of Alternative Medicine Via Facebook : An Exploratory Study On A Sample Of Followers Of The Algerian Consumer Protection Organization’s Page

Authors : Chitour Hichem . Mallik Badreddine .

Abstract

This study aims to examine the contribution of the official Facebook page of the Algerian Organization for Consumer Protection in informing and educating consumers about the health risks associated with alternative medicine, particularly its potential adverse effects on individuals with chronic illnesses. Adopting an exploratory approach, the research is based on a sample of Facebook users who follow the organization’s page. The study also explores the organization’s role in enhancing public awareness regarding the safe use of herbal remedies and dietary supplements, guiding consumers toward rational consumption practices, and fostering a culture of preventive health care. It also investigates how the organization's social media presence contributes to public discourse on food and medical safety, and how it aligns with the broader objective of ensuring consumer protection in the digital era.

Keywords

health awareness ; food security ; alternative medicine ; Algerian Consumer Protection Organization ; online engagement