افاق للعلوم
Volume 11, Numéro 2, Pages 38-52
2026-03-12

The Moderating Role Of Strategic Flexibility In The Relationship Between Strategic Vigilance And Sustainable Competitive Advantage (a Case Study In The Banking Sector In Khartoum State)

Authors : Abu Mohammed Eltahir Ahmed Mohammed Ali . ابو عوض محمد عصام عوض محمد .

Abstract

The study aimed to determine the impact of strategic vigilance on sustainable competitive advantage and the modifying role of strategic flexibility. (250) questionnaires were distributed and (203) questionnaires were returned, with a response rate of 87.2%. The study concluded that there is an impact of strategic vigilance on sustainable competitive advantage, and there is no Modifying effect of strategic flexibility. The study recommended the importance of strategic vigilance, paying attention to strategic flexibility and working to create a stable and attractive environment, and the necessity of developing a clear strategy that contributes to enhancing strategic vigilance, sustainable competitive advantage, and strategic flexibility in banking institutions.

Keywords

Market flexibility, Productive flexibility, Competitive flexibility.