L'entreprise
Volume 15, Numéro 1, Pages 161-184
2026-09-08
Authors : Benghalia Kenza .
This study explores the role of talent management strategies in enhancing the skills and creative capabilities of human resources, with a focus on Almarai Company in the Kingdom of Saudi Arabia. The research highlights how effective talent acquisition, development, retention, and succession planning contribute to organizational performance and innovation. It examines the company’s integration of digital transformation in human resource practices, particularly in employee training, leadership development, and performance management. Findings indicate that a supportive work environment, combined with advanced digital tools such as SAP SuccessFactors and cloud-based HR systems, plays a vital role in enabling employees to realize their full potential. The case study of Almarai demonstrates that talent management is not only a driver of individual growth but also a strategic lever for sustaining competitiveness and achieving long-term corporate goals.
Talent Management, Human Resource, Skills Enhancement, Creativity, Digital Transformation, Almarai Company.
دكتورة نجوى محمد بحرالدين
.
دكتور الفضل الطيب
.
دكتورة زهراء احمد اسماعيل
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pages 27-44.
بلخلفة فاطمة زهرة
.
خثير محمد
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ص 97-117.