المحترف
Volume 13, Numéro 2, Pages 452-468
2026-06-09
The Influence Of Digital Transformation On The University Professor’s Organisational Culture
Authors : Lounissi Rim . Menzer Samiya .
Abstract
This study examines the influence of digital transformation on the organisational culture of the Algerian university professor, recognising it as a modernisation strategy for higher education and scientific research and as a process shaping human resources in universities. Using a descriptive approach, data were collected from a purposive sample of 50 professors across various Algerian universities via an electronic questionnaire and analysed with statistical methods, including Spearman’s coefficient and Somers’ D. Findings indicate that digital transformation positively influences the organisational culture of the university professor enhancing his commitment, sense of belonging, and use of modern digital communication with administration, colleagues, and students. In addition, digital transformation strengthens the values of transparency and accountability among the professors in Algerian universities through the platforms and digital tools it provides
Keywords
digital transformation ; digitisation ; organisational culture ; the university professor ; university
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