آفاق سينمائية
Volume 12, Numéro 1, Pages 401-418
2025-06-03
Robots In Cinema And Gender Approaches: How Male And Female Audiences Perceive Artificial Intelligence
Authors : Noumeur Meriem Narimane .
Abstract
This study examines the perceptions of Artificial intelligence (AI) among male and female cinema audiences, focusing on three key area: AI perception, emotional representations of AI and gender differences in perceptions of human-machine relationships through the lens of cinema. Using a quantitative approach, a survey was conducted with 150 respondents (63 male, 87 females). Results show that scientific and technological curiosity is the leading reason for both genders to watch AI movies. Both genders agree that AI characters are changing in movies depending on the context, which reflects its complex portrayals. The results show clear differences between male and female in their perceptions of human-machine relationship. The study highlights the importance of understanding gender dynamics in cinematic representations of AI and their real-world implications.
Keywords
Artificial intelligence ; Robots ; Cinema ; Audiences ; Gender
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