مجلة المنتدى للدراسات والابحاث الاقتصادية
Volume 9, Numéro 1, Pages 748-761
2025-06-01
The Rôle Of The Arab Games In Algeria In Enhancing The Relationship Between Sports Tourism And Tourism Promotion
Authors : Abdelhamid Fadhila .
Abstract
This study examines the relationship between sports tourism and tourism promotion, focusing on the Arab Games in Algeria. The research aims to assess the impact of this sporting event on Algeria’s tourism sector by analyzing tourist inflows, destination branding, and infrastructure development. A quantitative approach was adopted, utilizing survey data from event attendees and tourism stakeholders. The results indicate a positive correlation between sports tourism and tourism promotion, highlighting the Arab Games’ role in increasing tourist arrivals and enhancing Algeria’s image as a sports tourism destination. Findings suggest that integrating sports events into national tourism strategies can contribute to sustainable tourism growth
Keywords
Sports Tourism ; Tourism Promotion ; Arab Games ; Event Tourism ; Destination Branding
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