Journal of Studies in Language, Culture and Society (JSLCS)
Volume 7, Numéro 2, Pages 210-228
2024-10-30

Cultural Globalization And The Use Of Taboos On Tiktok Platform Amongst Algerian Youth

Authors : Guerniche Mariem . El-mechta Lamia .

Abstract

Cultural globalization is a nascent phenomenon that endangers local cultures globally. Platforms like TikTok usher the rapid dissemination of global trends and values which can potentially undermine traditional societal norms and principles. This paper aims to gauge the impact of cultural globalism on the portrayal of taboos among Algerians on TikTok via a semi-structured questionnaire. Deploying the quantitative method, the data revealed the prevalence of taboos embraced by the younger generation, particularly, as a result of the massive exposure to western cultures. To this end, a set of recommendations were proposed to preserve national identity from obliteration, emphasizing broader implications for safeguarding local cultures beyond Algeria in a globalized digital era.

Keywords

Algerian society ; cultural globalization ; taboos ; TikTok platform