recherches économiques
Volume 21, Numéro 1, Pages 106-123
2026-06-30

تأثير الذكاء الاصطناعي على القطاع السياحي - تحول جديد على مستوى القطاع

الكاتب : شويرب جلول . سفاحلو حميدة . بودريش زهرة .

الملخص

This study aims to demonstrate the importance of adopting artificial intelligence (AI) in developing the tourism sector. This is achieved through examining AI applications within the sector and addressing the key challenges facing its implementation. A descriptive-analytical approach was employed to present AI concepts and track and analyze the evolution of AI applications within the studied sector. The study concludes that AI has become crucial in the tourism environment, facilitating communication, enhancing the delivery of high-quality tourism services, and contributing to increased sector revenue.

الكلمات المفتاحية

Artificial Intelligence ; AI Technologies ; Tourism