Advanced Research in Economics and Business Strategy Journal
Volume 6, Numéro 1, Pages 181-199
2025-06-30
Obstacles To Effective Strategy Implementation: Insights From Agricultural Cooperatives In Malawi
Authors : Madumuse Thokozani . Mapundu Mubanga .
Abstract
Abstract Purpose: Strategy implementation literature remains fragmented thus need for further empirical studies to explain SI challenges in different types of organizations which has influenced the nature of this study to identify barriers in SI in the novel organizational context of agriculture cooperatives. Design/methodology/approach: This research is an inductive qualitative, multi-firm investigation of the barriers to strategy execution in Malawian agricultural cooperatives. Seven agricultural cooperatives with diverse characteristics that have been in business for at least ten years were purposefully chosen for the study. Managers, chairpersons, and organization members provided information through in-depth interviews facilitated by a semi-structured questionnaire. Findings: Findings include that strategy implementation ineffectiveness is as a result of the lack of understanding of strategy, lack of financial resources, inadequate infrastructure, governance, organizational structure, and low literacy levels. The reasons for the strategy implementation failure originated from the formulation stage with the lack of understanding of strategy, resource allocation, and strategic direction thus affecting the type of strategy. It is recommended that agricultural cooperatives in the effort to transform into competitive business, be remodeled into a structure that can influence effective strategy implementation and accord them a competitive advantage. Research limitations: A limited number of in-depth interviews were conducted as access to the other cooperatives was a challenge. However, the number of cooperatives interviewed is a representative sample of the agriculture cooperatives across the country providing deep insights into the topic relevant to the organizational type and industry. Originality value: This paper contributes to the explanation of why strategy implementation fails in underexplored non-investor firms like cooperatives within the agriculture industry. Keywords: Strategy Implementation Failure, Agriculture Cooperatives, Competitive Advantage, Effective Strategy Implementation. Paper Type: Research Paper
Keywords
Strategy Implementation Failure ; Agriculture Cooperatives ; , Competitive advantage ; Effective Strategy Implementation
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