مجلة الحكمة للدراسات الاعلامية والإتصالية
Volume 13, Numéro 2, Pages 09-28
2025-07-13

الإعلام بين صناعة الثقافة الجماهيرية وترويج تفاهة الميديا الجديدة أي تهديد لهويتنا الثقافية؟

الكاتب : Kemouche Mourad . مصطفى ثابت .

الملخص

These scientific paper seek to study the nature of the impacts made by the media, communication and technologies on the individual and society, especially on cultural identity, as well as the search for the nature of the controversy, which has been involved and the problematic struggle of elite culture and mass culture, which has been put forward since the beginning of the last century by standing on the concept of culture and cultural identity, and in a detail in the concept of mass culture and trends, and the criticism of her, and its effects on cultural identity. Then go to the latest developments in the image of the industry through the new media that is not less than the rest of the other means, which is unable to address them only by taking the know-how and media education thesis defend to many international organizations and local bodies.

الكلمات المفتاحية

Keywords: culture, mass culture, new media, cultural identity.