Factors Influencing The Location Choice Of Smes: A Case Study Of Wilaya Of Bouira
Auteurs : Merzouk Farida . Mancer Ilyes .
Résumé
This study examines the key factors influencing the location choices of Small and Medium Enterprises (SMEs) in the wilaya of Bouira, a region with significant potential for rapid development. Despite its agricultural base, Bouira faces an industrial lag, primarily due to historical insecurity during the 1990s and limited industrial diversification. The research highlights four key factors that drive SME location decisions: availability of land, the area's reputation for business dynamism, access to business information, and proximity to suppliers. Additionally, personal ties to the region and strong social networks also play a crucial role in decision-making, with many entrepreneurs favoring familiarity and community connections. The study draws comparisons with national data, emphasizing that personal and emotional ties to a locality can sometimes outweigh strategic considerations. The findings suggest that while economic factors are significant, personal networks and local relationships
Mots clés
SMEs ; Location factors ; Economic development ; Personal networks ; Industrial dynamics
