SEMIOTICA
Volume 2, Numéro 2, Pages 36-48
2025-12-12

The Role Of The Media In Supporting And Achieving The Goals Of Sustainable Development: A Case Study Of The Algerian Media’s Coverage Of Environmental Issues

الكاتب : Malaoui Houria .

الملخص

: The media is a key driver of development, as sustainable media strategies reflect the effectiveness and importance of the media in achieving development on many levels. Environmental development is one of the most significant issues highlighted by both the global and Algerian media through the development programmes they have adopted, by addressing and helping to raise environmental awareness through various means and methods. Furthermore, the impact of the media on sustainable development is not measured by any precise scale or standard, as the degree of influence varies from one medium to another. Consequently, in this academic article, we seek to examine the key points of intersection between media coverage of environmental issues and the promotion and achievement of sustainable development, focusing in particular on the Algerian model.

الكلمات المفتاحية

media, sustainable development, environmental awareness, national development, governance.