دراسات اقتصادية
Volume 19, Numéro 1, Pages 116-129
2025-03-09

Religious Impact On The Consumption Of Banking Products, Empirical Study On Sample Customers



Authors : Kadami Cheikh Sidahmed El Alaoui . Hachemaoui Kamel .

Abstract

This research delves into the influence of religious factors on consumer behavior, specifically aiming to identify the role of the degree of religiosity in determining the level of consumer adoption of banking products. The topic was explored through a field study conducted on a sample of consumers, and the data was analyzed using the Statistical Package for the Social Sciences (SPSS) 26. The study concluded that there is a significant correlation between individuals’ level of religiosity and their consumption of banking products, indicating that religious beliefs significantly impact a customer’s intention to engage with banks.

Keywords

banking products ; religious influence ; level of religiosity ; motives ; religion ; religiosity

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