مجلة الدراسات التجارية والاقتصادية المعاصرة

JOURNAL OF Contemporary Business and Economics Studies

Description

The journal of contemporary business and economic studies (JCBES) is a double blind international peer-reviewed, Bi-annual, free and Open-access journaL. JCBES published by Ksar-Chellala Annex – university of Ibn Khaldoun Tiaret, specialized in economics , busniss and management, the journal provides an academic platform for researchers to contribute in it with original, valuable and objective research. The journal includes an international editorial board that works according to international standards, applies confidentiality for evaluation procedures, requires and ensures that reviewers be external and not affiliated with authors. JCBES published in both print and electronic editions twice a year and its available for reading and downloading, it’s also published in English, Arabic and French. The journal aims to enrich scientific knowledge and contribute to its development through the publication of scientific papers, in addition to treating contemporary economics and commercial issues with a scientific method in order to follow up on recent trends in this field and build bridges of communication with relevant practical bodies and exchange publication. For more informations please see the authors guide

Annonce

Announcement

Announcement

Reception status: Articles are received exclusively in English and French for researchers from inside Algeria For researchers from outside Algeria, articles can be sent throughout the year

Researchers whose articles have been accepted must include references on the platform and then send a letter of undertaking

 

Editorial Board

 

10-07-2023


7

Volumes

17

Numéros

323

Articles


A Performance Assessment of Turkey’s Tourism Sector and its Economic Contribution

مكرسي لمياء, 
2024-09-29

Résumé: This study is carried out in order to assess the performance and economic contribution of Turkey's tourism sector during the period 2010-2021. Using a descriptive analytical approach, it examines secondary data on tourism receipts, GDP contribution, employment, and other economic indicators. The analysis reveals that tourism significantly contributed to Turkey's economic growth and employment, particularly in food and beverage services and accommodation. However, the sector's vulnerability to external shocks was evident during periods of geopolitical instability and the COVID-19 pandemic. Tourism's contribution to GDP peaked at 4.1% in 2014-2015 but plummeted to 1.8% in 2020-2021 due to the pandemic. While signs of recovery emerged in 2021, the sector had not regained pre-pandemic performance levels. The study highlights the need for diversification, resilience-building strategies, and sustainable practices to enhance the sector's long-term viability and adaptability to future challenges.

Mots clés: tourism sector ; economic contribution ; external shocks.


International auditing standards and their effective role in establishing the principles of corporate governance.

حداشي حكيم,  عزالدين يوسف, 
2025-01-09

Résumé: Auditing is considered one of the branches of accounting that has developed in the recent period because of the need for it, and because of the methods and techniques used. Although the need for control appeared almost with the emergence of accounting, its development is considered somewhat recent, as it is defined as an organized and systematic process for collecting evidence and clues related to... The results of economic activities and events and their evaluation, objectively, in order to determine the extent of compatibility and conformity between these results and the standards relied upon. The latter can be considered as the rule that guides the action and work of the auditor, and from here it becomes clear that the standards represent a reference for the work of auditors, and these standards are set by agreement and consensus by specialized international professional organizations, and with the participation and contribution of major audit offices.

Mots clés: Auditing standards, audit elements, control, auditor, reliable information


Effectiveness of Corporate Governance in Rationalizing Financial Decisions in Economic Enterprises: A Case Study of Algerian Insurance Companies

صحراوي هجيرة,  بن زكورة العونية, 
2024-12-30

Résumé: This paper aims to assess the effectiveness of corporate governance in rationalizing financial decision-making within economic organizations. To explore the research questions and validate the hypotheses, a descriptive-analytical methodology was applied, utilizing SPSS for data analysis. The data were obtained via a questionnaire distributed among 43 participants, comprising members of the Board of Directors, the General Manager, and employees across various directorates. A comprehensive census approach was adopted due to the limited sample size. The findings underscore the Board of Directors' significant authority and influence in activating governance mechanisms. As the primary decision-making entity, the board's commitment to transparency and accountability is crucial for reducing uncertainties and avoiding unsound decisions. An internally reviewed system annually refines the board's roles, enhancing decision-making and ensuring shareholder participation in pivotal management decisions, thereby keeping them well-informed about their investments.

Mots clés: Corporate Governance, Financial Decision-Making, Rationalization of Financial Decisions, Insurance Companies, Economic Enterprises


Components of Algerian Sustainable Agricultural Development for Enhancing Food Security in Light of Climate Change

بوشنافة رضا, 
2025-01-11

Résumé: The study aimed to identify the most important capabilities that Algeria has to establish sustainable agriculture to achieve food security, especially with the rapid climate changes. The results showed that rainfall and temperature rates contribute to Algerian agricultural production by 0.33% and 2.5% in the short term only; this relationship is not achieved in the long term. Consequently, Algeria experienced a period of severe climate change due to the decline in rainfall. The best way to address these challenges to agricultural activity in Algeria is through sustainable agricultural development, which offers many effective solutions that can adapt to climate change and are not affected by the lack of rainfall. These solutions include aquaculture, renewable energies, attracting modern agricultural technical innovations, nanoclay liquid technology cultivation, and increasing the efficiency of Algerian water resources in the Sahara regions.

Mots clés: Sustainable Agricultural ; Development ; Food Security ; Climate Change


The role of university support bodies in developing entrepreneurial competencies and establishing start-ups - A case study of the University of Eltarf

مريش إيمان,  عبيدات سارة,  بن قديدح سفيان, 
2024-12-23

Résumé: The study aimed to highlight the reality of the contribution of university education as an important strategic mechanism in developing the entrepreneurial competencies of students at Eltarf University and accompanying them to establish emerging institution. a case study approach was used to achieve study objectives, through the interview we conducted with officials of the support centers affiliated with Eltarf University, a set of statistics were presented most notably: 06 students received the innovative project Label from the ministry of knowledge economy, startups and micro-enterprises, while the number of students registered in the house of Artificial intelligence reached 82 students, who are working on projects in the fields of food security, education, water security, in addition to medicine and health care, where the study reached a number of results, the most important of which is that Eltarf University strives to develop the entrepreneurial competencies of its students from During their support and accompanying their projects and preparing a graduation thesis to obtain a university degree- an emerging institution within the framework of implementing Resolution 1275. the study recommended the necessity of financing the projects of students who obtained the Label badge to embody them realistically and develop their entrepreneurial competencies from theory to field competencies.

Mots clés: Entrepreneurship; Entrepreneurial Competencies; University support bodies; Emerging Institution; Eltarf University


أثر الاستثمارات الأجنبية المباشرة على النمو الاقتصادي في الجزائر دراسة تجريبية (1990-2020) The impact of foreign direct investments on economic growth in Algeria, an empirical study (1990-2020)

حلاسي خولة,  مداحي محمد, 
2025-01-01

الملخص: تهدف هذه الدراسة إلى قياس أثر الاستثمارات الأجنبية المباشرة على النمو الاقتصادي في الجزائر خلال الفترة الممتدة ما بين 1990 و2020، ولتحقيق هذا الهدف اعتمدنا على طريقة التكامل المتزامن، من خلال الاستعانة بعدة متغيرات اعتمادا على الدراسات التجريبية. وقد أظهرت نتائج هذه الدراسة أن الاستثمارات الأجنبية المباشرة تؤثر سلبا على النمو الاقتصادي في الجزائر، ويرجع ذلك إلى تمركزها في قطاع المحروقات، أما باقي القطاعات الإنتاجية الأخرى فهي تكاد تكون منعدمة. This study aims to measure the impact of foreign direct investment on economic growth in Algeria during the period from 1990 to 2020. To achieve this goal, we relied on the simultaneous integration method, by using several variables based on empirical studies. The results of this study showed that foreign direct investment negatively affects economic growth in Algeria, due to its concentration in the hydrocarbon sector, while the rest of the other productive sectors are almost non-existent.

الكلمات المفتاحية: الاستثمار الأجنبي المباشر، النمو الاقتصادي، التكامل المتزامن


Analyzing Competitive Dynamics in the Algerian Mobile Telecommunications Market: A BCG Matrix

مزواغي جيلالي,  بلفضيل كمال, 
2024-12-30

Résumé: This study aimes to analyze the competitive dynamics in the Algerian mobile telecommunications market, focusing on both voice calls and internet services, using the Boston Consulting Matrix framework. The results indicate that Algeria for Mobiles ATM is categorized as a "Star," possessing the highest market share but the lowest growth rate, highlighting a need for innovation. Optimum Telecom Algeria OTA is also classified as a "Star," leading in growth rate and poised for expansion. In contrast, National Telecom Algeria WTA, while classified as a "Star" in voice calls services, has a strong market presence but may need strategic initiatives to enhance visibility, particularly as it operates as a "Cash Cow" in internet services.

Mots clés: Mobile Telecommunications ; Voice calls ; Internet service ; Market share ; BCG


La cyber assurance et la gestion des risques cybernétiques: Analyse critique du premier produit lancé en Algérie

بوزيان سهيلة,  لطرش الطاهر, 
2024-12-30

Résumé: Cet article vise à mettre en évidence le rôle de l’assurance dans la gestion des cyber-risques en analysant les contraintes et les opportunités liées à l'émergence du marché de l'assurance cyber en Algérie, avec un accent particulier sur le premier produit d'assurance cyber en Algérie lancé par la Compagnie Centrale de Réassurance (CCR), qui d’après notre étude analytique se distingue par ses conditions préalables claires, son adaptation au marché local, et ses partenariats internationaux.Toutefois, certaines faiblesses, comme les Critères de sélection de risque qui sont peu personnalisés, la standardisation des tarifs, et la complexité de la gestion des sinistres, nécessitent des améliorations. Des recommandations incluent: la création d'une plateforme de Cyber Self-Assessment pour déterminer la criticité du risque de l’entreprise, une tarification plus personnalisée, et la créattion d’une plateforme de gestion des sinistres en ligne, ont été proposées pour renforcer l'efficacité et l'attractivité du produit. Abstract: This study aims to highlight the role of insurance in cyber risk management by analysing constraints and opportunities associated with the emerging of the algerian cyber insurance market, with particular emphasis on the first cyber-insurance product in Algeria launched by the Central Reinsurance Company, which according to our analytical study is distinguished by its clear preconditions, its adaptation to the local market, and its international partnerships. However, some weaknesses, such as the poorly customized Risk Selection Criteria, the standardization of rates, and the complexity of claims management, require improvements. Recommendations include: the creation of a Cyber Self Assessment platform to determine the risk criticality, more personalized pricing, and creation of claims management platform, are proposed to enhance product effectiveness and attractiveness.

Mots clés: Cyber-risques ; cyber-sécurité ; cyber assurance ; cyber attaques ; Compagnies d’assurances


The Role of Corporate Strategies in China's Technological Transformation: Towards a sustainable digital future

مدفوني هندة, 
2025-01-01

Résumé: The study examines the role of Chinese Companies Strategy in assessing technological transformation and its economic impacts for sustainability. It will expand further to cover strategic measures that could have an impact on economic growth, environmental challenges, and the road to a sustainable future in the digital economy. The study identifies major success factors in a descriptive and analyzing way that would lead through the path of digital transformation while achieving economic growth coupled with the attainment of sustainability goals. Strategies related to corporate, focussing on innovations and sustainable practices with inclusivity in growth, hold the key towards full potential for digital transformation in China. This research, therefore, calls on policymakers to foster a facilitative regulatory environment enabler for digital innovation, while businesses take a holistic approach to digital transformation, placing centres in sustainability and stakeholder engagement.

Mots clés: Technological transformation, China, Corporate strategy, sustainability.


Digital Transformation and Its Impact on Human Resources Strategies in Algeria: Challenges and Opportunities

حمزة زكرياء,  علمي حسيبة, 
2024-12-01

Résumé: This article investigates how digital transformation affects Algeria's human resource strategy, highlighting the challenges and opportunities of connecting technology to people management. Algeria is modernizing its economy by incorporating digital technology into the public and private sectors, improving efficiency, lowering costs, and encouraging employee engagement. Infrastructure restrictions, a skills shortage, change resistance, and data privacy and security concerns remain. The study compares local case studies like Sonatrach and Algérie Télécom to multinationals like IBM and Shell to find the best ways to overcome these challenges. This emphasizes investing in digital skills, technical infrastructure, and creativity. Automation, predictive analytics, and flexible work arrangements can help organizations improve their HR strategies for long-term success. The conclusion offers practical advice for Algerian companies and organizations to digitalize human resources successfully. Digital HR is increasingly integrated into corporate strategy, impacting the future labor environment and Algeria's worldwide competitiveness.

Mots clés: Digital Transformation ; Human Resource Strategies ; E-HRM ; Technological Infrastructure ; Algeria


Impact of Inflation Targeting Policy on Achieving Economic Growth Stability in Algeria

صافة محمد,  شريط عابد, 
2025-01-02

Résumé: This study focused on analyzing and mesuring the effects of inflation targeting policies on economic growth stabilization in Algeria from 2002 to 2022. As a novel approach to managing monetary policy to combat and minimize inflation, the research utilized the ARDL methodology. Findings suggest that Algeria implicitly embraced this policy between 2002 and 2010, transitioning to a semi-explicit adoption from 2010 to 2022. The analysis showed a significant long-term positive correlation between economic growth and inflation rates when they are below the target, with a slope of 2.38. Conversely, inflation rates exceeding the target negatively affected growth, with a slope of -1.70, while the broader monetary mass exhibited only a slight impact (slope of -0.07). The study underscores the effectiveness of inflation targeting in promoting sustained economic growth and recommends that the Bank of Algeria formally implement an inflation forecasting and targeting strategy to ensure long-term economic stability

Mots clés: Economic growth, Inflation targeting policy, Actual inflation, Monetary policy, Long- term relationship


An econometric study of the impact of mortgages on the housing sector in Algeria 2000_2020

عدة عابد,  بن صوشة ثامر, 
2025-01-09

الملخص: ملخص: تهدف هذه الورقة البحثية إلى قياس تأثير القروض العقارية على قطاع السكن في الجزائر خلال الفترة 2000/2020 وقصد بلوغ أهداف الدراسة تمت الاستعانة بالمنهج القياسي باستخدام نموذج الانحدار الذاتي للفجوات الزمنية الموزعة ARDL أما بالنسبة لبيانات الدراسة فقد تم الحصول عليها من الإعانات المقدمة من طرف الصندوق الوطني للسكن و القروض العقارية الممنوحة من طرف الصندوق الوطني للتوفير والاحتياط بنك و القروض العقارية الممنوحة من طرف القرض الشعبي الجزائري. أظهرت نتائج الدراسة القياسية وجود علاقة تكاملية طويلة الأجل تربط بين القروض العقارية الممنوحة من طرف الصندوق الوطني للتوفير والاحتياط والممنوحة من طرف القرض الشعبي الجزائري، وبين حجم السكنات ، مما يؤكد وجود علاقة تكاملية طويلة الأجل بين متغيرات الدراسة. Abstract: This research paper aims to measure the impact of mortgages on the housing sector in Algeria during the period 2000/2020 and in order to achieve the objectives of the study, the standard approach was used using the self-regression model for distributed time gaps ARDL. As for the study data, it was obtained from subsidies provided by the National Housing Fund and Real estate loans granted by the National Savings and Reserve Fund Bank and mortgages granted by the Algerian People's Loan. The results of econometric study showed a long-term complementary relationship between the mortgages granted by the National Savings and Reserve Fund and granted by the Algerian People's Loan and the size of housing, which confirms the existence of a long-term complementary relationship between the study variables .

الكلمات المفتاحية: الكلمات المفتاحية: السكن، التمويل، التمويل السكني، القرض العقاري، ARDL . Keywords : Housing, Finance, Home Finance, Mortgage, ARDL .


المنظمات الوطنية للتسويق السياحي دعامة أساسية في الصناعة السياحية -عرض حالة هيئة ترويج السياحة الماليزية -

بلحسن بلال,  مخلوف أحمد, 
2024-12-01

الملخص: هدفت هذه الدراسة إلى توضيح وتأكيد الدور الذي تلعبه المنظمات الوطنية للتسويق السياحي في تعزيز صناعة السياحة، من خلال نشاطها الأساسي وهو الترويح للوجهة السياحة لبلد المقصد،حيث قمنا باتباع المنهج الوصفي من خلال عرض دراسة حالة للهيئة الوطنية للترويج السياحي بماليزيا، وبعد عرض واقع قطاع السياحة والنشاطات التي التي تقوم بها الهيئة محل الدراسة ضمن مخططات سنوية، تم التوصل إلى أن دور المنظمات الوطنية للتسويق السياحي محوري لربط مختلف الفاعلين وتوحيد جهودهم التنافسية، ومن أهم التوصيات المقدمة هو ضرورة قيام الجزائر كمقصد سياحي بإعادة تأهيل دور هيئات الترويج السياحي بما يسمح بتحسين صورة المقصد السياحي الجزائري. This study aimed to clarify and confirm the role that national tourism marketing organizations play in promoting the tourism industry, through their main activity, which is the promotion of the tourist destination of the destination country. We followed the descriptive approach by presenting a case study of the National Tourism Promotion Authority in Malaysia, and after presenting the reality of the tourism sector, we concluded from the activities carried out by Tourism Malaysia within the framework of the annual plans that the role of national tourism marketing organizations is essential to connect the different actors and unify their efforts within the competition. One of the most important recommendations presented is the need for Algeria, as a tourist destination, to rehabilitate the role of tourism promotion organizations in order to improve the image of Algerian tourism.

الكلمات المفتاحية: المنظمة الوطنية للتسويق السياحي ; ماليزيا سياحة ; الوجهة السياحية


The Role of Digital Transformation in Strengthening Economic Growth in Arab Countries

بوتريك سعاد, 
2025-01-01

Résumé: This study aims to measure the role of digital transformation in enhancing economic growth in Arab countries; To achieve this objective, a Panel date time series methodology has been employed. The results of the study indicated a positive and statistically significant impact of digital transformation on economic growth represented by both increased revenues and a healthier balance of payments. This significant result is explained by the fact that an increase in the digital transformation index indicates greater technology utilization in production and services, enhancing market access and product quality. By investing in digital infrastructure and developing workforce skills, Arab countries can boost innovation and competitiveness, improve efficiency, reduce costs, and gain better access to global markets.

Mots clés: Digital transformation ; Economic growth ; Arab countries ; Panel models


The impact of the governance on our universities-comparative study

مداني زكرياء,  بورداش شهرزاد, 
2024-12-30

Résumé: In this paper, we followed the descriptive and analytical approach. We will first study university governance theoretically from concepts, types, dimensions, components, and principles, and then study the experiences of universities of some of the most powerful economic countries with university governance, followed by the study of university governance experiences in Arab countries, then discuss the possibility of successful university governance in the Algerian State, and then introduce the fourth-generation program of universities currently experimented in some Algerian universities. Hence, we will address the relationship between university governance and investment in human capital while considering some of Algeria's human capital investment indicators

Mots clés: Algeria, ; University Governance, ; Human Capital.


Enhancing Guest Experience through Augmented Reality and Architectural Design: Global insights and Their Potential for Algeria's Hospitality Sector

زرواتي مواهب,  زرواتي وئام, 
2025-01-13

Résumé: This paper explores how integrating architectural design and augmented reality (AR) technology can enhance guest experiences in hotels, with a particular focus on potential applications in emerging markets like Algeria. The main objective is to investigate how AR-driven innovations can transform hospitality practices and elevate customer experience. The study adopts a qualitative approach by analyzing selected international hotel case studies, evaluating architectural design strategies, and reviewing documented AR implementations. Key findings show that AR integration can significantly improve hotel services—offering virtual room tours, interactive dining experiences, and on-the-spot access to local attractions—which together strengthen operational efficiency and enrich guests’ stays. Through the identification critical design considerations and technological enablers, the paper outlines how Algerian hotels could leverage AR to align with modern hospitality trends. Consequently, hotels that merge thoughtful architectural planning with AR technologies can offer a multifaceted and engaging environment, delivering immersive experiences that resonate with diverse customer segments while boosting overall market competitiveness.

Mots clés: Guest Experience ; Architectural Design ; Augmented Reality (AR) ; Hospitality Industry


The Impact of Human Resource Investment on Achieving Competitive Advantage in Algerian Institutions – A Case Study of Commercial Banks in the provinces of Oran and Tiaret.

عبيد محمد نذير,  سايح حمزة, 
2025-01-01

Résumé: This study aims to identify the impact of investment in human resources on achieving competitive advantage in commercial banks in the provinces of Oran and Tiaret through the dimensions of human resource investment, including training, leadership, motivation, and performance evaluation of human resources, the study relies on the descriptive approach, and to achieve its objectives, a questionnaire was designed and distributed to a sample of 89 male and female employees, with data analysis conducted using the SPSS program. The results revealed a positive correlation between the dimensions of human resource investment and competitive advantage, with an affirmative impact of human resource investment in achieving competitive advantage in the institutions under study, the sample participants agreed that the institutions in question enjoy a competitive advantage, which is one of their primary concerns in the market. Based on the results, several recommendations were made, the most important of which is that institutions must have sufficient and comprehensive knowledge of human resource investment, its development, and retention, and utilize this to gain a sustainable competitive advantage.

Mots clés: Human resources ; Human resource investment ; Competitive Advantage ; training ; leadership ; motivation ; performance evaluation