مجلة البشائر الاقتصادية

Logistics Capabilities, Organizational Performance, And Competitive Advantage: Evidence From Algerian Enterprises.

Auteurs : Guermouche Sirine . Rahali Souad Amina . Tabet Derraz Imane .

Résumé

Logistics is a strategic lever that enables firms to improve operational efficiency, reduce costs and satisfy customers in a demanding competitive environment. This article examines the influence of logistics capabilities on organizational performance and their role in building competitive advantage in Algerian enterprises. The study adopts a quantitative approach: a questionnaire was administered to 50 respondents from various sectors, and the data were processed using SPSS v.26. The results reveal a positive and significant relationship between the importance attached to logistics and its ability to differentiate a firm from its competitors. They also show that supply chain control, cost reduction, product availability and service quality strengthen organizational performance. Logistics performance thus emerges as an important determinant of the competitiveness of Algerian enterprises.

Mots clés

logistics capabilities ; organizational performance ; competitive advantage ; supply chain management; ; Algerian enterprises